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- By Jodi Parker
- 04 Oct 2026
Exclusive negotiations have commenced between the media conglomerate and the streaming behemoth for a potential sale of its core studio and streaming operations, a move that could dramatically alter the entertainment industry landscape.
The leading streamer is said to be competing against other industry titans like Paramount Skydance and the cable giant, the owner of significant media properties, for ownership of the iconic Warner Bros studio, the prestigious HBO network, and the HBO Max streaming platform.
Sources indicate the company has proposed a hefty breakup fee of $5 billion should the deal not obtain antitrust approval in the United States.
With Warner Bros Discovery shares currently trading at about $24 per share, its total market valuation is estimated at roughly $60 billion. Reports suggest Netflix's offer ranges from $28 and $30 per share, implying a potential deal worth in the neighborhood of $70bn to $75bn.
Industry experts have warned that this consolidation could trigger major antitrust concerns, as it would combine two of the largest streaming services in the American market.
In its proposal, the streamer has provided assurances that the Warner Bros film studio, behind iconic series like Batman and Harry Potter, would retain broad cinema distribution.
Prior to any potential deal closing, the company is expected to complete a planned spin-off of its cable television channels, which include TNT, TBS, and CNN.
Should the deal proceed, the buyer would become the owner of the acclaimed HBO, creator of award-winning shows including Succession, The White Lotus, The Sopranos, and Game of Thrones, along with an extensive library of classic television.
The studio officially began its auction last fall after attracting interest from multiple suitors.
The potential sale has sparked controversy. Esteemed director James Cameron, known for the Avatar and Terminator franchises, stated this week that a sale to Netflix could lead to a "significant erosion of enduring worth" for the creative sector.
Initially, Paramount was viewed as the early favorite. It had similarly proposed a $5bn breakup fee contingent on regulatory hurdles.
Recently, Paramount contended formally that its offer was the one most poised to gain government approval. Additionally, the studio alleged the seller of conducting an "biased sales process" that favored its competitor, calling it "tainted" in legal correspondence.
Officials from Warner Bros, Netflix, Comcast, and Paramount refused to comment on the ongoing negotiations.
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